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	<title>Comments on: Use Your Tagline to Sell Your Expertise as a Podcaster</title>
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	<link>http://virtualeventsuccess.com/2008/03/use-your-tagline-to-sell-your-expertise-as-a-podcaster/</link>
	<description>Leesa Barnes: The Go to Person for Virtual Event Know How</description>
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		<title>By: Karen Swim</title>
		<link>http://virtualeventsuccess.com/2008/03/use-your-tagline-to-sell-your-expertise-as-a-podcaster/comment-page-1/#comment-931</link>
		<dc:creator>Karen Swim</dc:creator>
		<pubDate>Thu, 27 Mar 2008 01:12:59 +0000</pubDate>
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		<description>Leesa, I love your approach and it is one that is applicable to all business owners.  Too often when asked what we do, we provide a title and a company name rather than actually telling people what we do and telling it in a way that invites interest and follow on questions.  Your taglines are truly value propositions that inspire the listener to say, &quot;Wow, really how do you that?&quot; or &quot;Wow that sounds fascinating, tell me more!&quot;  Thanks for sharing your wisdom with us.

Karen</description>
		<content:encoded><![CDATA[<p>Leesa, I love your approach and it is one that is applicable to all business owners.  Too often when asked what we do, we provide a title and a company name rather than actually telling people what we do and telling it in a way that invites interest and follow on questions.  Your taglines are truly value propositions that inspire the listener to say, &#8220;Wow, really how do you that?&#8221; or &#8220;Wow that sounds fascinating, tell me more!&#8221;  Thanks for sharing your wisdom with us.</p>
<p>Karen</p>
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		<title>By: Jason Van Orden</title>
		<link>http://virtualeventsuccess.com/2008/03/use-your-tagline-to-sell-your-expertise-as-a-podcaster/comment-page-1/#comment-932</link>
		<dc:creator>Jason Van Orden</dc:creator>
		<pubDate>Tue, 25 Mar 2008 15:26:25 +0000</pubDate>
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		<description>Those are excellent taglines with strong value propositions. They speak directly to what most business owners want.

To tie it in with one of my points in my podcast, they offer more freedom and fulfillment to business owners because they allow them yo spend more time doing what they enjoy.</description>
		<content:encoded><![CDATA[<p>Those are excellent taglines with strong value propositions. They speak directly to what most business owners want.</p>
<p>To tie it in with one of my points in my podcast, they offer more freedom and fulfillment to business owners because they allow them yo spend more time doing what they enjoy.</p>
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