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Why I’m Almost Convinced that a Freemium Telesummit Will Boost Your Business

I just finished producing a freemium telesummit for one of my clients. Freemium telesummits are ones where the attendee gains access to all the live sessions with just their email address. I know, I know, I can hear you now…. “But Leesa, don’t you frown upon the freemium telesummit model?” Yes, I do and my [...]

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If the Host Forgot to Connect With You Would You Still Speak at the Virtual Event?

Imagine this scenario… A telesummit host sends you an email requesting your free giveaway so she can add it to her telesummit website. Then a couple days later, the same host shares the day/time you’re speaking at her telesummit and includes the call-in details so you can connect to your session. You sit there staring [...]

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Virtual Event Best In Show – Overall Design (Long Sales Page)

I love gorgeous information pages, especially ones that showcase virtual events. I broke down this category of Overall Design into two: Long Sales Page – one that features all the content on one single, scrolling pagecategories: Short Sales Page – one that features 4 or more mini-pages Below, I share my pick for the Virtual [...]

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2012 Virtual Event Best in Show (My Criteria)

Over the past few years, I’ve focused on the mistakes that people make when hosting virtual events. Some are able to course correct their mistakes seeing what others have done (or failed to do). But often, people ask me to share what is working so they can model the best of the best. So, I’m [...]

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How Your Values Influence Your Virtual Event or Telesummit Success

After reading Simon Sinek’s book Start With Why and Daniel H Pink’s Drive, I was reminded about my own reason for producing telesummits and multi-speaker virtual events for my clients. In the video clip below, I share why it’s important to understand how your values influence your telesummit and virtual event success. I have 7 [...]

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Why YOU Are the Best Person to Host a Virtual Event for Your Industry, Target Market or Niche

When I was planning my very first Social Media Telesummit in 2007, I was a little nervous about hosting it. You see, I was known as a podcasting expert and while it is part of the social media toolkit, I wasn’t sure I should be the one hosting a virtual event on the topic of [...]

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The #1 Thing that Fills Virtual Events (And It’s Not the Content)

Often, I get asked what’s the best way to attract attendees to a virtual event. And too often, those who host virtual events waste precious time focusing on the content and technology, instead of hiring the right people to help them do so. In the video below, I share the #1 thing that fills virtual [...]

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3 Powerful Reasons to Build Your Own Virtual Event Minisite

In an earlier blog series, I explained that it could cost you tens of thousands of dollars to rent a virtual event platform. This makes hosting a virtual event out of reach for most businesses. Now, you can cheap-out and use a password-protected webpage to deliver your information to attendees. However, this is not a [...]

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