This is a wonderful video that Cece Salomon-Lee, Director of Marketing for InXpo, put together explaining how to use Twitter for virtual events.
The first part of the video focuses on Twitter basics, such as signing up, following people, retweeting, blocking people and sending tweets or direct messages. So, if you consider yourself to be an intermediate or advanced Twitter user, you can skip the first 5-minutes.
Cece starts to explain how to use Twitter for virtual events at the 5:50 mark. Some very valuable advice, so click on the play button below to hear her tips.
I also blogged about how to use Twitter hashtags to fill your next virtual event.
In order to fill your virtual event, you need to promote it. Below are some resources you can use to fill your virtual event and market it using both traditional and non-traditional tools.
- Leesa Barnes on 5 Ways to Market Your Virtual Event So It Sells Out and How to Use Twitter Hashtags to Fill Your Virtual Event
- Gina Bell on 8 Ways Virtual Events Quickly Boost Your Biz
- Online Event Marketing Tips
- Heidi Cohen on Seven Virtual World Marketing Tactics and Metrics to Follow and Seven Ways to Market in a Virtual World, Part 1
- Lorilynn Smith on Marketing Your Virtual Event
Homework: Put together a promotional campaign for your virtual event to help you fill seats using the tips in the resources above.
Did I miss a really great resource that fits the theme of this post? If so, leave the URL in the comments below so others can see it.








